https://www.bbc.co.uk/sport/football/68780625 - Newcastle United introduce 'sound shirts' for deaf fans
I tell you what, I am extremely proud of the club for this great initiative. Hearing loss is an absolute fucker (speaking from experience) and is more impactful than people think.
Not everyone benefits from current treatment options either, some are limited or downright useless. So this is very nice to see for what is basically one of many under-represented and untreated patient populations.